Additive-free thinking

We don’t add things to your business. We take them away.

Distilling down, to the point of greatest impact.

Because your most vital asset
does not need to be invented.

But uncovered, refined and amplified.

We Are

Scarlett is a boutique brand and marketing consultancy.
We’re a high-level team of experienced, critical thinkers.
Between us we've launched drinks, branded banks, managed magazines, won yellow pencils, trained lawyers and remained friends.

Toby Ingram

Toby Ingram

Writer and strategist. Wealth of experience working with corporate and FMCG brands in agencies and independently.

Dan McAllister

Daniel McAllister

Creative director, strategist and former journalist. Experienced in brand, advertising and marketing campaigns for a broad roster of clients.

Rosie Allerhand

Rosie Allerhand

Highly skilled communications strategist specialising in the arts and luxury brands, with extensive public relations experience and an in-depth knowledge of social media.


Oliver Smith

Multidisciplinary designer and developer. Working fluidly across brand, digital and product with over a decade’s experience working with clients ranging from venture capital firms to record labels and tech startups.


Our clients are global consultancies, Scandinavian tech firms, British corporate behemoths and whip-smart entrepreneurs.

As much as they differ in size and in purpose, our clients want, and get, the same thing: an open, collaborative relationship, and high-impact strategy and creative.

  • Art Farm
  • All Star Lanes
  • Artichoke Kitchens
  • Berkeley Homes
  • Corporate Punk
  • Coutts
  • Cravath
  • EY
  • Fujitsu
  • Frontier Economics
  • Futurebrand
  • Hayo'u
  • Just Eat
  • Macfarlanes
  • Mediatek
  • Nokia
  • PwC
  • Philips
  • rb
  • Royal Holloway University
  • Spotify


Brand. Marketing. Writing. Training.


We lead new and established brands through an appraisal of their component parts. Together we draw up solid brand platforms to help businesses meet their objectives. We work quickly but without hurrying to give brands a strong sense of identity and a valuable difference.

Strategy. Identity. Tone of voice. Digital


We deliver integrated brand and marketing campaigns and content, from brand launch to daily post. In everything we do, we build and enhance distinctive, high impact brands.

Strategy. Content. Social. Digital.


From pin-sharp strategy and pithy positioning to memorable stories and creative expression, the right words build relevant, distinctive brands. We'll work closely with you to crystalise your difference and explain it in a way that inspires your people and captivates your customers. The writing process is usually as valuable as the writing itself.


We train advertising directors to write winning treatments, help lawyers and accountants to communicate in direct, helpful ways, and train authors in businesses of every description to write in their brand voice. We design training to fit individual needs, but we stick to the principles we know work: don't overload people, show them a good time and make it relevant and workable.


+44 1373 800373

The Old Church School, Butts Hill, Frome, Somerset, BA11 1HR